• Custom Research
  • Consumer Tracking
  • HealthCare
  • Automotive
  • Industrial Goods
  • Telecoms
  • Retail
  • Politics and Social
  • Consumer Goods
  • Financials
  • IT market
  • Durable goods
  • Qualitative research
  • Regular Research
• Retail &Technology
• Media

Consumer Confidence in Ukraine

Consumer Confidence – a monthly survey of consumer households expectations and their opinions about the current economic situation and their own financial standing. The Consumer Confidence Index (CCI) is the main indicator used around the world to determine how trends on consumer markets are being assessed. CCI is considered a leading indicator, meaning that it provides a forecast for potential changes in demand for the upcoming period.

Why should your choice fall on data collected by GfK Ukraine?

• We have access to indicator dynamics and data collected since year 2000.
• Possibility of consumer confidence index analysis for various regions, types of settlement, age, financial situation, occupation – by profession and sphere, etc.
• Two times a year (spring and autumn) we add a question block about consumer confidence toward large purchases and savings.
• Since an international methodology is applied, a comparison of consumer confidence indexes with other countries, such as the USA and European countries, is possible.
• A quarterly aggregation of data is possible in order to carry out a more detailed analysis regarding varying social-demographic groups.

Consumer confidence indexes which are calculated:

• Index of Current Personal Financial Standing
• Index of Expected Changes in Personal Financial Standing
• Index of Expected Economic Conditions in the Country Over the Next Year
• Index of Expected Economic Conditions in the Country Over the Next 5 Years
• Index of Propensity to Consume
• Index of Consumer Confidence
• Index of the Current Situation
• Index of Economic Expectations
• Index of Expected Changes in Unemployment
• Index of Inflationary Expectations

Research products

• Excel distribution tables in Ukrainian
• Analytical report in Ukrainian and English.

Additional options: a specific target audience which the client is interested in can be determined and analyzed (additional fee).

The Consumer Confidence survey in Ukraine was a joint project of GfK Ukraine and ICPS during June 2000 – January 2011. Starting from February 2011, GfK Ukraine is the only executor of this study.