Press releases
GfK Group with dynamic sales growth and increased income
August 16, 2010 - After the very good start to 2010, the successful business performance of the GfK Group continued into the second quarter. For this reason, sales and income expectations for financial year 2010 were raised considerably.
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GfK Group expands network
July 08, 2010 - The GfK network is expanding. GfK has become the first foreign market research organization to establish an independent subsidiary in Saudi Arabia. The Retail and Technology sector has opened a new branch in Kenya. GfK has acquired the outstanding shares of the GfK Mode subsidiary in India and GfK Kynetec in the UK. And in Brazil, GfK’s subsidiary IFR has increased its stake in Shopping Brasil.
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Consumer Confidence Barometer in CEE
June 2010
July 07, 2010 - Questions concerning Consumer Confidence Barometer in CEE - June 2010
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In search of the digital consumer
June 24, 2010 - How do companies reach their customers in the digital age? An international GfK conference dealt with this very question. “The Digital Connected Consumer” was the topic of this year’s GfK Research Summit, which was held in Vienna in mid-June and attended by around 300 marketing experts.
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Police officers appreciably more popular
June 09, 2010 - Firefighters enjoy the highest levels of trust internationally. The clergy and marketing specialists have suffered a considerable deterioration in their reputation, and trust in politicians has also fallen once again. Conversely, the reputation of the police and judges has improved significantly. Bankers have also seen a slight recovery in their image at international level. These are the findings of the “GfK Trust Index 2010”, which has been conducted by GfK Custom Research in 19 countries.
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