This page contains information about events organized by GfK Ukraine for its clients, partners and mass media.
GfK Ukraine jointly with the Ukrainian publication "Cosmetics Market Today” organized the II Conference "Pharma Beauty”. The event was held in the framework of VII International Exhibition "InterCHARM-Ukraine 2009” and was devoted to cosmetics which is one the most fastly growing category of pharmacy basket.
| Event topic | II Conference "Pharma Beauty” |
| Date | 28 January 2009 |
| Contact | pr.ukraine@gfk.com |
GfK Ukraine and International Centre for Policy Studies (ICPS) presented results of the October’08 wave of the consumer confidence survey conducted in Ukraine. Consumer confidence survey is a joint project of GfK Ukraine and ICPS implemented since 2000.
| Event topic | Consumer Confidence of Ukrainians under Crisis Period |
| Date | 17 November 2008 |
| Contact | pr.ukraine@gfk.com |
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Development and implementation of marketing communication is the important component of the product development process. That is why it is necessary to measure its effectiveness at every stage. Competent evaluation will allow avoiding the most morbid faults and ensure effective and consumer-oriented communication.
On October 22, 2008, GfK Ukraine invited its clients and partners to the seminar on measuring marketing communication effectiveness. Extremely large number of the participants reaffirmed the urgency of this subject both for international and Ukrainian businesses.
| Event topic | Measuring Marketing Communication Effectiveness: GfK Approach |
| Date | 22 October 2008 |
| Contact | pr.ukraine@gfk.com |
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In 2008, GfK Ukraine celebrated the 10th anniversary of GfK operations in Ukraine. Over the past 10 years, we have accumulated valuable knowledge on the Ukrainian economy, trends in diverse markets, and changes in customer behavior. Our international reach gives us the ability to compare the changes in the Ukrainian market to the latest worldwide trends.
In order to share our knowledge with company’s clients and partners, we organized annual conference "Measuring the Ukrainian Market in Transition”.
| Topic | Measuring the Ukrainian Market in Transition |
| Date | 30 September 2008 |
| Contact | pr.ukraine@gfk.com |
To get more information about this event, please click here>>